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62 Helping “Overcoming Health Challenges: A Journey to Better Wellness with Sheila Docker

On this episode of Podcasts, Wayne is joined by guest Sheila Docker. Sheila is passionate about empowering individuals to take charge of their own health and wellness, as she has personally experienced and overcome inflammatory health challenges over the course of 30 years.

Despite her health issues, Sheila has continued to pursue her love for travel and work. In this episode, Sheila discusses the changes she made to her lifestyle and the improvements she noticed in her energy, mental clarity, and physical appearance.

She emphasizes the importance of basic nutrition, exercise, sleep, and mindset in improving health. Sheila believes that many health challenges are a result of lifestyle choices and advocates for taking responsibility for one’s own health.

Additionally, she discusses her approach to eating, which includes a high protein, high fat, and low carb diet. The conversation also touches upon the benefits of intermittent fasting and the importance of prioritizing self-care for small business owners and entrepreneurs.

Throughout the episode, Wayne and Sheila engage in a meaningful and informative discussion about health and wellness.

As always if you have enjoyed this episode rate, review, and share the podcast, as well as connect with Sheila on LinkedIn for further guidance and access to resources.

Link to website: The Primal Zone

Link to Cookbook: The Primal Zone Cookbook

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61 The Untapped Potential of Podcasting: Long-Form Content in a Short-Form World

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On this episode of Podcast, Wayne welcomes special guest Roger Gowdy to discuss various aspects of podcasting. The episode begins by emphasizing the importance of the recording environment and its impact on sound quality. They stress the need to prioritize the space over simply upgrading equipment. Listeners learn about achieving a dry studio sound, minimizing indirect sound, and maximizing direct sound by adjusting microphone placement.

Consistency in podcasting is another topic covered. Wayne and Roger advise using an ideal listener avatar to guide content creation and discuss the significance of building a habit in listeners. They suggest setting a sustainable pace for podcast releases and using series or seasons to allow for batch recording and breaks. They also highlight how podcasting offers long-form content in a short-form-dominated world and allows for in-depth discussions.

The episode dives into the role of AI technologies in podcasting, including using AI for planning, and generating guest bios, episode titles, and social media posts. While AI is considered a valuable resource, Wayne and Roger acknowledge its potential drawbacks.

The conversation shifts to the current state of the podcasting market. Despite podcasting’s popularity, the market is not oversaturated, with fewer than a million actively producing podcasts. They compare this to the number of YouTube channels and blogs, suggesting that starting a podcast now is similar to starting a blog in 2001.

Wayne and Roger discuss the future of podcasting, highlighting its decentralized nature and its success in providing long-term content. They also address the role of Spotify in the podcasting landscape, with Spotify’s investment and desire for exclusivity raising concerns for some.

The episode provides recommendations for podcast hosts, including Buzzsprout, Lipsynch, and Captivate Pod, and advises against relying solely on Spotify. They explain that a podcast host is necessary to distribute episodes to various platforms like Apple podcasts, Google, Amazon Music, and Spotify. The cost of hosting platforms like Buzzsprout is mentioned, as well as the importance of choosing the right equipment and software for podcasting.

Wayne emphasizes the importance of carefully considering the podcast concept before investing in equipment and provides questions to guide this decision. He also discusses the gradual growth of podcast listenership and the importance of focusing on creating value for the audience.

Listeners are encouraged to take a multiplatform approach in marketing and promoting their podcast, repurposing content into different formats. AI tools like automated transcription are mentioned as helpful resources.

Wayne shares information about his own podcast, Zero Lives Left Podcast, its aim to provide inspiration and actionable tips to listeners, and its recent expansion into live broadcasts on social media. Listeners are encouraged to share and rate/review the podcast to help it reach a wider audience.

Overall, this episode provides valuable insights and practical advice for aspiring and existing podcasters, covering topics ranging from sound quality to marketing strategies. Don’t miss out on this information-packed episode on kickstarting your podcast.

60 EU Citizens Panel Virtual Worlds & Learning Mobility

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This episode takes an insight look at my recent trips over to Brussels for the EU Citizens Panel on Virtual Worlds and Learning Mobility which took place over 2 weeks in April.

Last year there were a number of conversations that took place to look at how to get citizens in Europe more involved in decisions that are being made about our future.  

So over the past couple of months, they have been holding citizen panels on a range of different issues from food waste to the future of cities in Europe. 

150 European citizens (picked randomly) from every different demographic and walk of life to go to Brussels over 3 weekends with one virtual meet-up.  

The aim of the citizen’s panel is to empower people to be involved in the decisions that impact everyone across Europe.

Coming up later on in this episode we are going to hear from one of the EU representatives explaining what the Citizens Panel is all about & its objectives & I get the chance to have a chat with one of the Irish Citizens who have taken part.

Grab a cuppa sit back and find out a little more like I did about how the Citizen Panel is helping shape the future of the European Union.

59 Interview with Tom Hughes

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In this jam packed episode I chat with my good friend Tom Hughes.   Tom is Partner in Lean at Lumen Electronics, Cofounder at GembaDocs & 3rd Digital, Author of “Improvement Starts With I.”

In the episode we start of by chatting about Tom’s business & Career journey.  Tom has recently published his first book Improvement Starts With I: A practical guide to building an extraordinary lean culture.

Tom chats about what exactly lean is & share the 5Cs

  • Candour
  • Commitment 
  • Coaching
  • Consistency
  • Continuous Learning

Finally top shares his top 3 tips for people in business or starting out on their business journey.

58 Interview with Louise Brogan

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In this episode I chat with Louise Brogan who’s a LinkedIn Trainer. Louise is an international speaker and podcaster who talks to audiences about why, how and when they should be using LinkedIn in business.

In this episode we chat about top ways to stand out on LinkedIn. Louise shares top tips for:

  • Students
  • Graduates
  • Career Movers

Louise shares her four pillars of using LinkedIn – optimising your profile, building a valuable network full of potential clients and customers, creating content that raises your visibility and the golden ticket to winning business on LinkedIn – how to use the messaging feature without spamming or being sleazy.

We chat about new features coming to LinkedIn & the benefit of having a LinkedIn company page for your business. Louise shares some fantastic tips on how to raise your visibility to grow your network across LinkedIn. 

57 Interview with Peter Doak PDG Advertising

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In this episode I chat with Peter Doak from PDG Advertising based in Northern Ireland.  

PDG Advertising launched in  2015 as  a creative and results focused digital marketing agency, based in Belfast, Northern Ireland. Our focus for a positive ROI for customers is our guiding light in delivering an Exceptional Digital Marketing Experience.

We kick off the episode finding out a little about Peter’s background and his reason behind setting up PDG – Peter chats about why simplification in digital is so important especial for the customer considering using digital advertising as a way to get in front of customers.  

With so many social media platforms at our disposal it can be difficult to find out which platforms might be best for a business to use to start to compete for attention & get their product or service in front of customers.  

Peter also shares a exercise he and his team use called ‘Fish bowling’ before they begin working with any new client & explains the importance of this exercise  

Finally Peter shares his top tips for businesses considering using digital advertising in 2022 as well as 3 key tips for those interested in developing a career in digital marketing.  

56 Interview with Dorcas Crawford

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In this episode I chat about conflict management with Dorcas Crawford.  

After over 20 years as a litigation lawyer and several years conducting a high profile piece of litigation (Northern Ireland’s longest running civil trial) Dorcas Crawford, senior partner at Edwards & Co Solicitors, began to re-evaluate the whole area of dispute resolution and concluded that there was a better way. 

She trained as a mediator with CEDR in London in 2008 and has since conducted numerous commercial mediations and added workplace mediation and facilitation training to her CV. 

Conflict is something which we all experience at one time or another  – the thing about conflict which Dorcas explains is that it’s costly, it’s destructive, it drains resources and it impacts peoples lives.  

There must be a better way… 

Dorcas shares her insights as well as some helpful tips in which businesses of all sizes can better manage conflict from the boardroom to right across the organisation.   

55 Interview with Henry Mc Crory

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In this episode I chat with Henry McCrory who runs a very trendy and focused marketing agency, with one of his closest and lifelong friends Christopher Mc Clenaghan. 

Creative3 has a clear goal of growing brands and businesses. They have unconventional ideas, are disrupters and grow brands, that grows businesses.

Henry has been though 2 recessions & now a global pandemic, he is a big believer everywhere we go we can make a difference, from the server at the coffee shop, to the big shot in the big office, we are no different.

In this episode we cover things from building your personal brand on LinkedIn to feeding your potential market. The importance of looking after your mental health & wellness as well as having the right people in your corner. 

Henry talks about showing your customers what’s possible. 

Sit back, grab a cuppa and listen in to some real honest business banter. 

54 Interview with Gary Day

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53 Interview with Lianne McCooey

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