Education

61 The Untapped Potential of Podcasting: Long-Form Content in a Short-Form World

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On this episode of Podcast, Wayne welcomes special guest Roger Gowdy to discuss various aspects of podcasting. The episode begins by emphasizing the importance of the recording environment and its impact on sound quality. They stress the need to prioritize the space over simply upgrading equipment. Listeners learn about achieving a dry studio sound, minimizing indirect sound, and maximizing direct sound by adjusting microphone placement.

Consistency in podcasting is another topic covered. Wayne and Roger advise using an ideal listener avatar to guide content creation and discuss the significance of building a habit in listeners. They suggest setting a sustainable pace for podcast releases and using series or seasons to allow for batch recording and breaks. They also highlight how podcasting offers long-form content in a short-form-dominated world and allows for in-depth discussions.

The episode dives into the role of AI technologies in podcasting, including using AI for planning, and generating guest bios, episode titles, and social media posts. While AI is considered a valuable resource, Wayne and Roger acknowledge its potential drawbacks.

The conversation shifts to the current state of the podcasting market. Despite podcasting’s popularity, the market is not oversaturated, with fewer than a million actively producing podcasts. They compare this to the number of YouTube channels and blogs, suggesting that starting a podcast now is similar to starting a blog in 2001.

Wayne and Roger discuss the future of podcasting, highlighting its decentralized nature and its success in providing long-term content. They also address the role of Spotify in the podcasting landscape, with Spotify’s investment and desire for exclusivity raising concerns for some.

The episode provides recommendations for podcast hosts, including Buzzsprout, Lipsynch, and Captivate Pod, and advises against relying solely on Spotify. They explain that a podcast host is necessary to distribute episodes to various platforms like Apple podcasts, Google, Amazon Music, and Spotify. The cost of hosting platforms like Buzzsprout is mentioned, as well as the importance of choosing the right equipment and software for podcasting.

Wayne emphasizes the importance of carefully considering the podcast concept before investing in equipment and provides questions to guide this decision. He also discusses the gradual growth of podcast listenership and the importance of focusing on creating value for the audience.

Listeners are encouraged to take a multiplatform approach in marketing and promoting their podcast, repurposing content into different formats. AI tools like automated transcription are mentioned as helpful resources.

Wayne shares information about his own podcast, Zero Lives Left Podcast, its aim to provide inspiration and actionable tips to listeners, and its recent expansion into live broadcasts on social media. Listeners are encouraged to share and rate/review the podcast to help it reach a wider audience.

Overall, this episode provides valuable insights and practical advice for aspiring and existing podcasters, covering topics ranging from sound quality to marketing strategies. Don’t miss out on this information-packed episode on kickstarting your podcast.

60 EU Citizens Panel Virtual Worlds & Learning Mobility

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This episode takes an insight look at my recent trips over to Brussels for the EU Citizens Panel on Virtual Worlds and Learning Mobility which took place over 2 weeks in April.

Last year there were a number of conversations that took place to look at how to get citizens in Europe more involved in decisions that are being made about our future.  

So over the past couple of months, they have been holding citizen panels on a range of different issues from food waste to the future of cities in Europe. 

150 European citizens (picked randomly) from every different demographic and walk of life to go to Brussels over 3 weekends with one virtual meet-up.  

The aim of the citizen’s panel is to empower people to be involved in the decisions that impact everyone across Europe.

Coming up later on in this episode we are going to hear from one of the EU representatives explaining what the Citizens Panel is all about & its objectives & I get the chance to have a chat with one of the Irish Citizens who have taken part.

Grab a cuppa sit back and find out a little more like I did about how the Citizen Panel is helping shape the future of the European Union.

37 Interview with Dave Whelan

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32 Interview with Debbie Rymer

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21 Interview with Niels Reib

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19 Interview with Anita Dennison Online Bullying & It’s Impacts

The World of the Internet…
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14 Interview with Cameron Parker UK Elite Motivator

Having the Motivation to follow…
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